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From Concept to Consistent Reorders: How a Midwest Wellness Brand Scaled a Private Label Bath Soak
In early 2022, a growing wellness brand based in the Midwest reached out to explore private label skincare products manufacturing for a bath soak product. They had a clear vision for their audience and brand identity, but limited experience translating that vision into a formulation that could be produced consistently and scaled over time. The brand’s initial conversation was...
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