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Anti Social Social Club: The Complete Guide to Streetwear's Most Searched Brand in 2025
What Is Anti Social Social Club? The Brand Behind the Hype Anti Social Social Club (often abbreviated as ASSC) was founded in 2015 by Neek Lurk, a former social marketing manager at Stussy. The brand started as a personal creative outlet — a way for Neek to express feelings of isolation, mental health struggles, and the contradictions of modern social life. The name itself is a...
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