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Making the Link Feel Human
You ever read something and it feels like an ad grabbed you by the collar? That’s what bad link insertion does—it screams, LOOK AT ME, I’M A LINK, BUY SOMETHING OR DIE TRYING. Nobody wants that. And yet we still need to link stuff. Writers need it, Google loves it, and readers—sometimes—they appreciate it too when it’s done quiet, no jazz hands. So how do you...
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