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John Brown @johnbrown added blog in Other
2026-03-24 14:40:14 · Translate ·

Apollo.io Acquires Pocus to Advance AI-Native GTM Vision

Apollo.io acquires Pocus in a strategic move to accelerate its vision of building a fully integrated AI-native go-to-market (GTM) operating system. The acquisition brings together Apollo’s execution platform with Pocus’s revenue intelligence capabilities, creating a more unified and intelligent system for sales and marketing teams. The deal reflects Apollo’s broader ambition...

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Divya Joshi @divyajoshi024 added blog in Other
2026-04-29 06:00:05 · Translate ·

How To Increase Revenue with Digital Sales Rooms

Modern B2B sales has a visibility problem. Reps send decks, proposals, case studies—and then wait. Buyers go silent. Deals stall. Follow-ups become guesswork. The traditional sales process is fragmented, and that fragmentation directly impacts revenue. This is exactly where Digital Sales Rooms (DSRs) are changing the game. Instead of scattering communication across emails, PDFs, and...

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John Brown @johnbrown added blog in Other
2026-04-08 15:36:19 · Translate ·

Pattern Appoints Chris Baird as Chief Marketing Officer

Pattern Chris Baird CMO appointment marks a strategic leadership move as Pattern Group named Chris Baird as its new Chief Marketing Officer to lead global marketing and go-to-market strategy. The appointment comes as the company continues to expand its international presence and strengthen its AI-driven ecommerce platform. Baird will focus on driving brand growth, aligning marketing with sales,...

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